Rebranding is a big challenge that comes with considerations that cannot be taken lightly. As a team, we felt that the previous logo, our socials, and our website needed a new look that better reflected what we value and what we strive for as a company. Our brand is about empowering growers with stylish, reliable products and we wanted to emphasize that. Our rebrand does not make our old products obsolete – they are still the same great products that you know and love and while our new products will have our new branding, the components and construction maintain the same commitment to high quality design, components, craftsmanship, and innovation. We are still in the process of shifting our products into the new style and it is likely that it will take us one to two years to make the full transition so if you receive the "old" brand you are still receiving the same superior quality product.